SMAKS Luxury Group - Chai Rum
Camper & Nicholsons International announce their partnership with the SMAKS Luxury Group, creators of Chai Rum - the only true "Rum of the Oceans".
Based on the belief that true luxury products are crafted rather than manufactured, SMAKS Luxury Group is a family owned business built on generations of history that link the East and West Indies. Along with their renowned Chai Rum, they also produce unique artisanal teas using exotic herbs, spices and flowers.
The story behind Chai Rum dates back to the 17th century, when sailor adventurers trading the routes to both Indies, discovered that "the combination of tea with rum was most delightful". Using this inspiration, the Akal family, owners of SMAKS, created Chai Rum in recognition of its naval history.
Today Chai Rum is exclusively offered as the first and only spirit of its kind in the world at key events hosted by Camper & Nicholsons International. Their trade secret process marries the chemistry of tea and floral botanicals with special reserve, West Indian rum to create a sophisticated, sipping product that is unequalled and most appreciated.
Each one of their eleven unique teas is an experience of colour, aroma, texture and taste, celebrating the belief that true luxury should instil a happiness of being.